TaxZap are a HMRC-recognised accounting app, simplifying tax systems in convenient and rewarding ways.

The problem

TaxZap were looking for an engaging and playful series of designs for their phased out of home and performance marketing awareness ad campaigns. While Sunday Treat were engaged in video production, there was also a need for graphic design support to ensure a level of design quality and consistency in rolling out these assets.

The solution

Contracted by award-winning video production agency Sunday Treat, I rolled out an existing brand identity and visual assets across three phases of out of home advertising for the London Underground, along with performance marketing ad sets. I was involved in visualising and implementing the artworks from concept to delivery.

Deliverables

Artworking, Out of home / Billboard design, Performance ad marketing, Social media design, Templating