Unique brands
need unique ideas.
I’m a specialist designer with a generalist skillset, confidently taking creative briefs from concept to delivery. I’m passionate about the role design plays in shaping community and culture, so my approach as a designer is to create brand identities and experiences which feel dynamic, relevant and exciting.
How can I help?
Branding
Brand guidelines
Campaign design
Logo design
Templating
Visual identity
Visual
Colour theory
Editorial design
Iconography
Illustration
Image retouching
Product photography
Typographic design
Digital
App (UI) design
Content creation
Email design
Performance ad design
Social media design
Video editing
Web (UI) design
Artworking
Packaging design
Mural concept
Out of home
Print production
Supergraphics
Information
Infographics
Instructional design
Pitch design
Presentation design
Report design
Wayfinding & signage
Copy
Brand copy
Hook writing
Tone of voice
Proofreading
What you can expect
-
I am committed to open and timely communication at every stage of the journey. With terms, timelines and fees clearly defined from the outset, there will be no hidden costs or bad surprises.
-
I am a formally trained designer (BA Hons/MA), proficient across a wide range of industry-standard software including: Adobe CC (Illustrator, InDesign, Photoshop, After Effects), Affinity, Canva, Figma, CapCut, Nomad, Procreate, and Microsoft (Word, PPT). I am confident with print production techniques and can liaise directly with creatives and suppliers on your behalf.
-
From one-off design assets to comprehensive solutions to meet the needs of your brand, I offer flexible half-day, full-day, and package-based fees. Please get in touch for a tailored quote.
-
You don’t have to have everything figured out at the start. I’d love to hear your brand’s story and work together with you to plan the next steps in bringing your creative vision to life – whether that involves defining a visual direction, shaping a content strategy, or refining brand assets within existing guidelines. Chromakane’s process is inherently collaborative, exploratory and personal.
What does great design look like to me?
Transparent.
Good design is obvious, and great design is transparent. Great design allows functionality and purpose to shine, engaging people with minimal distraction.
Balanced.
Great design is aesthetically pleasing and uncomplicated, following principles of clean hierarchy, layout, typography and colour application.
Inspiring.
Great design is driven by personality, infusing human-like traits, emotions and values into a visual system to tell a memorable and authentic story.