Urban is a leading mobile massage, beauty and wellness provider. I have been responsible for visual design, style guide ownership and ideation across the brand’s digital and print touch points.

Oceanus is a premium clothing and swimwear label with a young female founder at the helm. Contracted by luxury brand marketing agency Axe & Kettle, I worked on a redesign of the Oceanus website for desktop and mobile: from concept to UI design, identifying opportunities to bring life and personality to the brand whilst meeting client expectations.

Emma Hardie is a proudly British luxury skincare brand. I worked with the small London-based team on a variety of creative briefs which allowed me to truly understand the essence of the brand and modernise it to make it more relatable for its wide target audience.

Full scope art direction and visual design implementation for Lovemore Sports, a venture in luxury sports marketing whose clients include Cody Gakpo, João Pedro and Heather Watson.

TravelLocal is a global travel company and a freelance client by referral. I have been strengthening their existing brand identity across public-facing marketing assets, from annual reports to digital infographics. One requirement for these briefs is image sourcing, keeping a consistent look & feel.

As Metapack’s Visual Designer, I was the brand guardian responsible for updating the style guide and creating all print and digital brand assets – from reports to ad banners and event graphics.

Obrizum is a leader in adaptive, AI-powered e-learning. I joined as a freelance designer in 2022, and continue to take on various client projects on a retainer basis. Included in my scope of work is assisting with rolling out Obrizum’s new brand assets since undergoing a refresh in recent months.

Creative direction and asset rollout for The Art of Celebration, a concept for a private, membership-based concierge service launched by Sol Lovemore, the founder behind Lovemore Sports.

Various creative projects I’ve worked on with global clients over the years – from leaflets and invitation design to templating, photography and image retouching.