Coming soon – Full scope creative direction for brand identity and rollout/implementation of various launch assets.

Contracted by luxury brand marketing agency Axe & Kettle, I worked on a redesign of the Oceanus website for desktop and mobile: from concept to UI design, identifying opportunities to bring life and personality to the brand whilst meeting client expectations.

As the brand’s in-house senior designer, I’ve been responsible for all aspects of visual design and style guide ownership across digital and print touch points.

Full scope art direction and visual design implementation for various touch points, notably the Lovemore Sports website and pitch deck templating.

As Metapack’s Visual Designer, I was the brand guardian responsible for updating the style guide and creating all print and digital brand assets – from annual reports and performance ad banners, to various event and conference graphics. I also project managed a light rebrand from concept to implementation, in collaboration with external design agency Sketchdeck. Implementation involved reviewing existing brand assets as well as rolling out a diverse and inclusive illustration system.

Exploratory, phased web design (UI) delivered to Rooms Outdoor, a UK market leader in bespoke garden rooms.